WHERE BRANDS COME TO GROW

CruxTM

What is Crux

CRUX is a data-driven measurement system that enables Studio7 to create digital marketing and social media strategies.

How does Crux work

By looking at strategically defined markers within a business’ customer lifecycle, a brand’s strengths or shortcomings can be identified and marketing spend can be better allocated. CRUX produces a visual scorecard and detailed brand report to more clearly guide strategy and advise a business on how it stacks up against its competitors.

The Crux Scorecard

Score My Business

If you’d like your business (or a client’s business) scored, contact us here:

Josh Heares

Client Service Director
+64 21 481 355

Brand Services

Brand research
Brand strategy
Brand positioning
Brand workshops
Brand audits
Brand naming
Brand identity & logo design
Brand collateral & asset design
Brand story telling

Campaign & Media Management Services

Media strategy
Media planning
Campaign strategy
Campaign planning
Campaign management
Social media & community management
Content creation
Campaign project management
Account management

Creative Production Services

Creative direction
Creative ideation
Campaign creative
Art direction
Copywriting
Video & TV production
Creative content

Data & Analytics Services

Google Analytics
Google Tag Manager (GTM)
Google Adwords (Search Engine Marketing)
Campaign reporting
Campaign measurement
CRM and database management
Marketing insight
Brand insight

Design & UX Services

User-profiling
User-journey mapping
User-experience design (UX)
User-interface design (UI)
Website design
Application design (app design)
Product design
Packaging design
Email design
Point of Sale design (POS)

Strategy Services

Marketing research
Business development planning
Marketing strategy
Communications & advertising strategy
Campaign strategy
Digital media strategy
Social media strategy
Content strategy
China localisation brand strategy

Technology Services

Website development
Website content management (CMS)
WordPress development (Word Press)
WooCommerce development (Woo Commerce) (ecommerce)
Search Engine Optimisation (SEO)
User-interface design (UI)
Email development
Technical project management
Website hosting and deployment