What is Crux

CRUX is a data-driven measurement system that enables Studio7 to create digital marketing and social media strategies.

How does Crux work

By looking at strategically defined markers within a business’ customer lifecycle, a brand’s strengths or shortcomings can be identified and marketing spend can be better allocated. CRUX produces a visual scorecard and detailed brand report to more clearly guide strategy and advise a business on how it stacks up against its competitors.

The Crux Scorecard

Score My Business

If you’d like your business (or a client’s business) scored, contact us here:

Gianni Russo

Creative Director / Director
+64 21 974 446

Brand Services

Brand research
Brand strategy
Brand positioning
Brand workshops
Brand audits
Brand naming
Brand identity & logo design
Brand collateral & asset design
Brand story telling

Creative Production Services

Creative direction
Creative ideation
Campaign creative
Art direction
Video & TV production
Creative content

Design Services

UX / UI design
Website design
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Digital design
Point of Sale (POS)

Strategy Services

Marketing research
Brand strategy
Communications & advertising strategy
Campaign strategy

Technology Services

Website development
Website content management (CMS)
WordPress development (Word Press)
Ecommerce development (Shopify, WooCommerce)
Search Engine Optimisation (SEO)
User-interface design (UI)
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